Espérate - wearechica.com

Espérate

What we did

Naming

Branding

Website

Video

Campaign

Developed by

Jerónimo Perez

Catalina Perez

Aribel Gonzalez

Espérate, an initiative of Chilecreativo, invites users to take advantage of waiting times —such as lines at vaccination centers, bus stops, or the bank— to enjoy the work of Chilean artists and creators. The project utilizes the classic reference of the waiting ticket and takes it to a digital, dynamic, and colorful version, much like the cultural content promoted by the site.

The cultural content platform is completely free and brings together more than 100 Chilean artists through music playlists, videos, short films, and children’s content, among others.